90% of what I buy is usually online so I’m constantly on the look out for great e-commerce stores. One of my favourites has got to be Farfetch – an e-commerce store home to actual boutiques around the world. You can shop in Saudi, Denmark to the US all from one website. Farfetch handpicks the world’s best independent designer boutiques from cities like Paris, Milan, Bucharest to Ibiza and renowned names such as Browns in London and Kirna Zabete in New York and is all ready and managed under one roof to get you great finds and gives you an easier approach to shopping.

This video is great at explaining what the Farfetch concept is

[youtube]http://youtu.be/GLhdJoqSLdc[/youtube]

As they recently did a launch in the Middle East with D’NA boutique, we collaborated and I put together a look for the Spring/Summer season.

What I’m wearing:

Mary Katrantzou sweater from SMETS, Luxembourg

Carven shorts from Start, London

Stella McCartney bag from Banner, Italy

www.farfetch.com