I recently flew down to Paris for the launch of Lolita Lempicka’s latest fragrance launching this fall alongside selected press from the Middle East. Minus the hiccups, it was an interesting and an educational experience.
After arriving to Paris and settling in (with laduree macaroons waiting on our bed!) – we headed to a gala dinner at La Maison Blanche on Avenue Montaigne overseeing the beautiful Eiffel tower as an opening event. We had the chance to smell the fragrance, which is probably my favorite Lolita Lempicka fragrance so far.
We started the day with breakfast, followed by the Pinacotheque de ParisMuseum to view Tamara Lempicka’s exhibition. Lolita got her name from the controversial book, and chose her last name from the artist, Tamara Lempicka. It was interesting to find out that Lolita likes to remain mysterious, and chose her name – keeping her birth name private.
After having lunch at Fauchon Cafe in Madeleine, we head to the Lolita Lempicka headquarters to meet Lolita Lempicka herself.
She spoke about the background of this fragrance, and how they came up with it. She wanted to use natural ingredients for the natural fragrance. “As a healthy eater, it was a challenge to create a natural fragrance. The perfume smells like a floral bouquet – a true floral fragrance, different to what currently exists.”, she explained. It took them Two-three years to create a fragrance of natural ingredients at a large percentage, and mentioned her favorite designers are Yves Saint Laurent in the 70’s and Elie Saab.
The trip ended with a morning at the factory where Lolita Lempicka fragrances are made right outside of Paris in Chartres. It was interesting to see how the fragrances are made, what goes into packaging, and how even though they are made in the factory, everything is very controlled, and is worked among a small team. After heading out of the factory, we headed deeper into the country side for lunch at the most beautiful, and a hidden gem within the French countryside, Auberge. This was definitely one of the top highlights of the trip. The food was lovely, and the cosy feel of the restaurant was unreal. If you’re planning to head to Paris soon, this is a reason to head out to the countryside.
I can’t share anymore details on the fragrance from Lolita Lempicka, but let’s just say… you won’t be disappointed.
Thank you for having me Lolita Lempicka!