With the main holiday season seemingly only just behind us, it’s now time to start looking toward Valentine’s Day, which is a holiday that requires plenty of advance attention for those with significant others. For most other gift-giving holidays, such as Christmas and birthdays, etc., you can generally get away with giving nice, thoughtful, but somewhat generic gifts, or else with simply getting people things you know they need or want. But on Valentine’s Day, there’s a different challenge altogether – on Valentine’s Day, you seek to do something for your significant other that truly shows your love and care. Of course, you may also want to do something generic and simple, such as pick up a box of chocolates or order a bouquet of flowers from Marks & Spencers. However, one other idea that many like to employ for this holiday is to utilize fashion to make the event special.

Of course, Valentine’s Day is a time for dates and special time with people you love, and part of this, for most people, means looking your very best. It’s a bit vain to suggest that looking your best is a gift for your partner, but it is certainly a nice gesture that shows some advanced preparation and a certain level of care on your part. In addition, it seems to go without saying that whomever you spend Valentine’s day with – boyfriend, girlfriend, husband, wife, or even new date – he or she will certainly enjoy looking at you once you fix yourself up!

Along these lines, many fashion and beauty stores have plenty of collections specifically geared toward Valentine’s Day. While you obviously don’t need to do a complete wardrobe update for a single holiday, it can be nice – particularly for women, who have more options when it comes to dressing up – to put together something special to suit the holiday. Along with the sweet atmospheres and colour themes of Valentine’s Day, most fashion and beauty collections geared toward the holiday can help to outfit you with beautiful, sexy red and pink clothing, as well as sweet perfumes, heart jewellery, etc. Even if these are things you would typically overlook, they can certainly help to set the mood of Valentine’s Day from a fashion standpoint.*

Basic tees made of high-quality cotton fabric are excellent generic gifts for Valentine’s Day. If you’d rather spend your money on something more useful and longer lasting than chocolate or flowers, plain T-shirts are your best bet. Plus, guessing somebody’s size is easier if you’re getting them a simple shirt.

*Guest editorial